Mooncap CNY 2025 (OOH Study)
Created as a study for Chinese New Year (CNY) digital marketing, this project explores the intersection of 3D animation and real-life environments. By seamlessly blending digital assets into tangible worlds, we created an engaging Out-of-Home (OOH) visual experience perfect for social media engagement. This work demonstrates Mooncaps Studio’s capability in creating culturally relevant, visually striking CGI content for seasonal brand campaigns in Malaysia.